In the age of digital content creation, your smartphone can also be your best ally. If you own a small business, then posting interesting digital content related to your field can help you engage with your customers and target audience. But content creation costs can escalate very quickly if you decide to start collecting all the gadgets and gizmos touted out there as the best ones for vlogging.
So, if you’re on a budget, then all you really need is your smartphone. A smartphone is handy, extremely lightweight, and portable. It is also versatile – you can shoot videos, take pictures, edit them, and then post and share directly from the phone. Here are three ways to leverage your android phone for digital content creation.
Shoot Professional Quality Videos
Modern smartphones are excellent at taking good quality videos. Just ensure that you have plenty of light where you intend to shoot your video or photographs. But take care that you don’t aim the camera of your android phone directly at the light. This will help prevent overexposed shots. You can also try shooting a horizontal video since it plays better on a laptop or larger screen.
Taking the video is just the first step, though. You can then share your video on a much wider platform by employing the right digital marketing services to help you with social media marketing and to ensure a strategic online presence for your business. You can also try editing your videos for comic or visual effects, or adding captions, by using mobile phone video editing apps. Mobile apps are another great way of adding personalised touches to the video you’ve shot.
Take High Resolution Images
Your smartphone can often be as good as, if not better than, a digital camera. This is because you carry your phone everywhere. This makes it easier for you to simply reach into your pocket and click a picture whenever you see anything interesting. This is especially important if you ever happen to be in a quickly evolving or business news-worthy situation that you can share on your business profile.
Do you run a news website and have come across anything newsworthy? Use your android as your data-capture tool. Or you might be travelling, and you bump into a ‘celebrity’ in your field of work. What better way to boost your credibility in your sector than a quick selfie of you meeting with the influential person?
You can make your images even better by changing or updating the lens of your phone camera to get you better quality images. Make sure you hold your hand steady. You can opt for a tripod to get steadier images.
Record Your Voice
Audio content creation is just as important as the visual one. You can use your phone’s inbuilt voice recorder or download apps to record your voice. A professional quality microphone can also help you ensure a much more professional sound quality. You can then use these voice clips to either create a podcast in your line of work, or by using the audio as an enhancement to your YouTube or Tik Tok professional videos.
Your android smartphone is not just a gadget for personal enjoyment; it can also help you with your professional and business development. Employ these tips to leverage your smartphone into your own content creation tool to help grow your customer base.